• Keys
  • Posts
  • Luxury Amenities, Cleaning Up On Cleaning Fees, and Remembering Sam Zell 🔑

Luxury Amenities, Cleaning Up On Cleaning Fees, and Remembering Sam Zell 🔑

Exploring luxury home trends, Airbnb success stories, and the life of Sam Zell.

Happy Monday! We've got some sizzling hot real estate nuggets for your daily dose of investing insights:

  • Outdoor kitchens and spa amenities are heating up the luxury real estate market đź’Ž

  • A strategic move by an Airbnb owner shows the real value of a good clean đź§ą

  • Remembering the life and legacy of real estate legend, Sam Zell 🌹

Let’s do it!

Luxe Living: Top Amenities in 2023's Luxury Real Estate

As we navigate the real estate landscape in 2023, it's crucial to understand what's driving the market and what buyers are looking for in their dream homes. Now while this isn’t directly related to vacation rentals, it will give you a glimpse into the psyche on luxury guest. Let's dive into the top amenities that are making waves in the luxury real estate market this year.

Outdoor kitchens are leading the charge, with high-net-worth buyers increasingly seeking homes that allow them to enjoy the outdoors while cooking and entertaining. This trend is a testament to the evolving tastes of buyers who value outdoor space and the ability to enjoy lifestyle amenities in the comfort of their own homes.

Pools, both indoor and outdoor, continue to be a symbol of luxury and status. The demand for pools has led to innovative designs, including multitiered pools, hidden grottos, and sun shelves. For those in colder climates, indoor pools offer the luxury of year-round swimming.

Spa amenities are also high on the list, reflecting a growing emphasis on wellness and self-care. From soaking tubs and steam showers to professional spa comforts like cold plunges and saunas, these features are becoming increasingly common in luxury homes.

Home fitness centers are another sought-after amenity. The rise of high-tech equipment and virtual training has made it easier than ever for homeowners to maintain their fitness routines without leaving their homes.

Finally, proximity to cultural institutions is a key factor for many buyers. A home's location, particularly its closeness to concert halls, parks, or popular restaurants, can significantly enhance its appeal and value.

Understanding these trends can help real estate investors make informed decisions and capitalize on opportunities in the luxury market. Remember, it's not just about the property itself, but also about the lifestyle it offers.

The Clean Sweep: How One Airbnb Owner Cleans Up with High Cleaning Fees

In the world of Airbnb rentals, the cleaning fee can be a contentious issue. Dennis Shirshikov, a 32-year-old Airbnb owner, has a unique perspective on this. He charges a hefty cleaning fee of ~$400, a decision that might seem counterintuitive to some, but for him, it's a strategic move that has paid off.

Shirshikov started his Airbnb journey by managing and cleaning his property himself. However, the demands of maintaining a spotless property, especially during back-to-back bookings, quickly became overwhelming. This led him to increase his cleaning fee and hire professionals, a decision that has made his life significantly less stressful.

The cleaning fee varies between $200 and $400, depending on the time of year. During the summer, when the property's pool requires maintenance and guests tend to leave more mess, the fee can reach the higher end of the scale.

Shirshikov's property is a large one, boasting five bedrooms, two baths, and a total area of over 2,500 square feet. Cleaning such a property is no small task, and the rural location means there are fewer cleaning services available, necessitating a premium fee for reliable and sometimes last-minute cleaning crews.

Despite charging more than his competitors, Shirshikov is comfortable with his decision. He believes that the high cleaning fee ensures a better experience for his guests, who are not asked to perform any cleaning tasks before they leave. This approach has resulted in repeat clients, indicating that guests appreciate the upfront costs and the quality of the property.

Shirshikov's experience highlights an important aspect of the Airbnb business model: the importance of maintaining a clean and comfortable property. He believes that positive reviews, driven by a clean and hassle-free stay, are crucial for securing bookings. Most of the profits from the property go back into its maintenance, ensuring that it continues to provide an excellent experience for guests.

Shirshikov's approach to managing his Airbnb property offers valuable insights for real estate investors. It underscores the importance of maintaining a clean property, the value of outsourcing cleaning tasks, and the potential benefits of charging a higher cleaning fee.

A Titan's Farewell: Remembering Real Estate Legend Sam Zell

The world of real estate investment has lost one of its most iconic figures. Sam Zell, a self-made billionaire and a legend in the realm of distressed asset investment, passed away at the age of 81. His life and career serve as a testament to the power of determination and a keen eye for opportunity.

Zell's journey began in the halls of the University of Michigan, where he managed his own building in exchange for free rent. This experience sparked a partnership with college friend Robert Lurie and a strategy of acquiring distressed properties, a tactic that proved particularly fruitful during the mid-1970s recession.

His unique approach to investment earned him the nickname "The Grave Dancer," a moniker derived from his own words: "I was dancing on the skeletons of other people’s mistakes.” This philosophy propelled him to the forefront of the real estate industry, where he revitalized struggling businesses and encouraged institutional investors to pool resources for commercial real estate acquisitions.

Zell's influence extended beyond real estate, with his company having interests in diverse sectors from radio stations to Schwinn bicycles. However, his most notable achievement came in 2007 when he sold Equity Office to Blackstone for a record-breaking $39 billion, marking the largest private-equity transaction in history.

Despite the challenges he faced, including the bankruptcy of Tribune Co. following a leveraged buyout, Zell remained a visionary entrepreneur. His legacy continues to shape the modern real estate investment trust, a sector now worth over $4 trillion.

Zell's life story offers invaluable lessons for real estate investors. His success underscores the importance of strategic risk-taking, the potential of distressed assets, and the power of perseverance. As we remember Sam Zell, we also reflect on the indelible mark he left on the industry.

To learn more about Sam, check out his book, Am I Being Too Subtle?.

That's all for today! If these stories sparked your interest, dive deeper to learn more. Remember, knowledge is power (and profits)! 🔑💰