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- VR is Reshaping Home Views 🕶️
VR is Reshaping Home Views 🕶️
+ AI Reanimates SF Offices
It’s Tuesday. All day. But the good the good news is we have a lot of distopia… Ugh… AI and VR In today's roundup:
VR tech's rental impact 👓
Building the right real estate strategy 🤝
How AI startups revive markets 🤖
🔥 Deal of the Day! 🔥: Not today! We’ll be back with another one tomorrow.

Apple's VR Tech to Drive Rental Engagement 👀
The latest innovation from Apple promises to revolutionize how real estate is viewed - literally. The new Apple Vision Pro offers an immersive spatial computing experience that could drive greater engagement and inspections for agents.
Integrating the power of iPhones with a sleek, ski-goggle design, the Vision Pro allows users to explore properties in remarkable depth. Simply upload iPhone photos or videos, and rooms are transformed for exploration. Turn your head, the space follows your gaze in real-time 3D. Check out the light, the dimensions, the flow - it's the next best thing to being there.
As executive Jonathan Swift from REA Group notes, spatial tech taps directly into buyers' key motivations. Listings enabled with 3D tours already see sky-high interaction - 60% for ultimate purchasers. This hints at the Vision Pro's potential. It makes creating high-quality spatial walkthroughs far more accessible for agents. Snap some iPhone footage onsite, and clients can dive right in.
The numbers reinforce the appeal. REA data shows that more listing information directly correlates with higher inspection rates. Add layers of digital spatiality, and real world visits logically follow. Consider the developer leveraging Vision Pro display homes for the full effect.
The Vision Pro launches at $3499 USD, with Australia release details still pending. But tech-loving, growth-focused Aussie investors will welcome new spatial reality with open arms. We lead global smartphone penetration stats and are always seeking leading-edge solutions.
The soaring obsession with property here isn't slowing either. As costs inevitably decrease over time, the Vision Pro promises to converge with this hunger for real estate advancement. Get ready to look at listings in a whole new dimension.

Strategize Your Way to Rental Riches 💰
When crafting your real estate investment strategy, defining a clear vision is key. What specifically are you hoping to accomplish? More modest goals like funding an earlier retirement require different tactics than aggressively pursuing tycoon status.
Getting fixated on particular deals without considering overall portfolio risk and return is all too common. Maintaining proper liquidity and reserves is essential, as real estate lacks stocks' liquidity. Consider proactively refinancing or selling existing properties to redeploy capital into better-yielding assets.
Self-knowledge of your risk tolerance, time availability, and skill set steers you toward appropriate strategies. The range runs from flipping's active demands to syndication's passive profits. Don't jump into the latest trend without alignment to your lifestyle vision.
House hacking - buying a small multifamily, living in one unit, renting the rest - is a proven gateway to begin investing hands-on. Vertical scaling entails becoming a local market expert across multiple tactics. Horizontal scaling applies a niche specialization - say, rental properties - to multiple geographies through syndication.
Lacking one key ingredient - money, time, or skills - needn't exclude you. Partnerships allow playing to your strengths. The social element also mitigates risk, as veterans share hard-won knowledge. Join local real estate meetups to build your network.
Leave ego aside when starting out. Consider sweating pipes yourself to minimize costs. But extensive DIY repairs often cost more in time or subsequent professional fixes. Know when to outsource for efficiency’s sake, even if it trims your profit margin.
Treat your portfolio as an actively managed business, with quarterly or at least annual reviews. Are there opportunities to better allocate resources in service of your overarching vision? Real estate's relative illiquidity allows for creative repositioning not possible in stocks. So regularly reexamine how to maximize your properties' full potential.
The key is maintaining a strategic perspective at every phase, rather than fixating on individual deals. Let your clearly defined eventual goals guide all decisions to build the optimal portfolio.

AI Gentrification Reboots SF Offices 🏙️
San Francisco's commercial real estate market is seeing a surprising savior - AI startups. These generative AI firms are aggressively expanding their office footprints, providing a shot in the arm for the struggling sector.
AI companies accounted for nearly a third of all SF commercial leasing activity in 2023. Total square footage leased by AI firms surged 46% last year to 3.6 million, per Jones Lang LaSalle (JLL). That's projected to quadruple to 12.5 million by 2030.
Two factors drive this AI gentrification. First is proximity to talent. Some 20% of national AI experts reside in the Bay Area, spun out of local powerhouses like Stanford and UC Berkeley. Upstarts want access to this rich hiring pool.
Second is chasing VC funding, which remains concentrated in the region. So despite remote work trends decentralizing other industries, AI startups migrate to SF to stay plugged into Silicon Valley dollars.
Recent examples abound. Miami AI firm Anthropic opened a second HQ in SF to be closer to technical talent. Netradyne and Cohere likewise expanded their area footprints in 2023, citing access to human capital.
Downtown SF real estate is critical for the city's broader economic health, contributing around 75% of municipal GDP. More AI lessees therefore provide an indirect boost to struggling retail, entertainment and service industries. Expect spillover growth in coming years.
Savvy real estate investors will see the writing on the wall. Position yourself to profit from this AI-fueled commercial real estate rebound through selectively acquiring distressed assets ripe for resurgence.
Target discounted Class B & C office spaces in key downtown districts, particularly with large floor plates. These suit AI firms scaling rapidly. Landlords who can accommodate their demanding build-out allowances will lock in premium rents from deep-pocketed tech tenants.
Review past intel and strategies in our archive. Have a stellar day! ☀️